Geely History

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1986

Geely was Founded

Geely was founded by Eric Li (Li Shufu) in Taizhou City, Zhejiang Province, China as a refrigerator parts manufacturer.

1994

Entered the Motorcycle Industry

Geely began manufacturing and selling motorcycles in Taizhou City, Zhejiang Province, China.

1996

Geely Group Established

Geely Group was established to bring all Geely enterprises under one group

1997

Entered the Automotive Industry

Geely entered the automotive industry and Geely Auto was founded in Taizhou City, Zhejiang Province, China.

1998

First Geely Auto Vehicle Comes Offline

The first vehicle from Geely Auto rolled off the production line in Linhai City, Zhejiang Province, China.

2001

Geely Received the License from Chinese Authorities and Became the First Private Car Maker in China.

Previously, the Chinese government did not officially allow private companies to produce automobiles. On the eve of China’s entry into the World Trade Organisation, Geely was granted a licence to produce vehicles.

2002

Geely Auto Joins the Ranks of China's Top Ten Automakers

Geely Auto’s increasing popularity and sales allowed it to join the ranks of China’s top ten automakers.

2003

Zhejiang Geely Holding Group Established

Zhejiang Geely Holding Group was established with all of Geely’s automotive businesses placed under it.

2005

Geely Auto Listed on the Hong Kong Stock Exchange

Geely Auto became the first Chinese automaker to be listed on the Hong Kong Stock Exchange under the ticker HK0175

2006

Geely Holding Group Establishes a Joint Venture with London Taxi International

Geely Holding Group purchased a 19.97% stake in Manganese Bronze Holdings (the manufacturer and owner of the classic London Taxi), becaming the largest shareholder of company. After the equity acquisition, Geely Holding Group established the a joint venture company to produce and sell the classic London taxi in China.

2007

Geely Auto Present their "Ningbo Declaration" Kicking Off the Brand's Strategic Transformation

Geely Auto announced their “Ningbo Declaration” which stated that Geely would turn away from completing purely on price, instead the brand will compete on technology, quality, and value.

2010

Zhejiang Geely Holding Group Acquires Volvo Car Corporation

Zhejiang Geely Holding Group acquires 100% of the shares of Volvo Car Corporation from the Ford Motor Company. The agreement was signed on 28 March 2010 and the transaction was completed 2 August 2010.

2012

Zhejiang Geely Holding Group Enters into the Fortune 500 list

Zhejiang Geely Holding Group was listed as a Fortune 500 company for the first time.

2013

Geely Holding Group Acquires 100% of the Assets of Manganese Bronze

[02.2013] Geely Holding acquired 100% control of Manganese Bronze and its subsidiary, London Taxi International and its joint venture in Shanghai.

2013

China Euro Vehicle Technology Centre Established

[02.2013] Geely established the China Euro Vehicle Technology Center (CEVT)  in Gothenburg, jointly run by Volvo Cars and Geely Auto, to develop modular architectures and key components for the next generation of  vehicles.

2014

Geely Auto Announce New Brand Positioning

Geely Auto officially showcased their flagship Bo Rui sedan, announced its new brand positioning and official tie up with the Chinese Olympic Swimming Team. The new brand mission is ‘Making Refined Cars for Everyone’.

2015

Geely Auto Launch their Flagship Sedan and Enter the 3.0 Refined Cars Era.

Geely Auto fully enters their 3.0 “Refined Cars Era” with a revamped product line which includes their award-winning and best-selling Bo Rui sedan, Bo Yue SUV, Emgrand GL, and Emgrand GS

2015

CAOCAO Ride Hailing Service Launched

2016

Geely New Energy Commercial Vehicles Launched

Geely Holding Group announced the establishment of the Geely New Energy Commercial Vehicles (GCV) to consist of the commercial vehicle brands Yuan Cheng Auto and London Taxi Company. GCV focuses on the development, production, sales, and service of new energy commercial vehicles. The sub-group opens up a new strategic development pathway for Geely Holding Group.

2016

LYNK & CO Unveiled

[10.2016] Geely Auto Group unveiled their global LYNK & CO brand established with European design, European engineering, Global manufacturing, Global sales. The new brands aims to shake up the traditional automotive industry with its modular architecture, innovative connectivity, unique business model, and fresh user experience.

2017

Geely Forms Strategic Partnership With Proton and Acquires Lotus

[06.2017] Geely signed an agreement to acquire a 49.9% stake in Malaysian automaker PROTON and acquire a 51% controlling stake in luxury sports car brand Lotus from DRB-HICOM Berhad of Malaysia.

2017

Geely Acquires American Flying Car Company Terrafugia

[11.2017] Zhejiang Geely Holding Group announces it had entered into an agreement with Terrafugia Inc, a US-based company focused on the innovation, engineering and production of flying cars and future technologies, to acquire its operations and assets in their entirety.

2017

Geely Acquires Strategic Stake in AB Volvo

[12.2017] Geely announced they would become largest holder of share capital in Sweden’s leading commercial vehicles and industrial engineering group, Volvo AB after acquiring Cevian Capital’s entire 8.2% share capital holding and 15.6% voting rights in the company.

2017

LYNK & CO Joint Venture and Geely-Volvo Technology Joint Venture Formed

Volvo Cars and Geely Auto form the LYNK & CO joint venture. The Geely-Volvo technology joint venture company is also formed to facilitate technological synergies throughout the Geely Holding Group family of brands.

2017

LYNK & CO’s first model, the 01, is launched 

2018

Geely Holding Group Chairman Eric Li Purchases Stake in Daimler AG

[02.2018] Geely Group, a company owned by Chairman Eric Li and managed by Zhejiang Geely Holding Group announced it had acquired a 9.7% stake in Daimler AG through open market purchases of shares. The share purchase makes Eric Li (Li Shufu) the single largest shareholder of Daimler AG.

2018

Geely and Daimler Mobility Services Announce Plans to Form a Joint Venture Mobility Services Company in China

[24.10.2018] Daimler Mobility Services and Geely Technology Group, announced that they will form a premium ride-hailing joint venture in China.

2018

Geely Holding Group, Tencent, and China Railways Form China Railway Gecent Technology Co.

Geely Holding Group, Tencent, and China Railway launched China Railway Gecent Technology Co., Ltd (Gecent) to develop and operate an integrated one-stop platform which will provide WiFi and other value-added services to high-speed rail customers across China.

2018

Geely Holding and CASIC Sign Cooperation Agreement

Geely Holding signed a strategic framework agreement with China Aerospace Science and Industry Corporation (CASIC) to cooperate on the development of supersonic trains and related technologies.

2018

Geely Acquires Majority Stake in Saxo Bank

Geely completed the acquisition of a controlling 52% stake in Saxo Bank, the leading fintech specialist provider of multi-asset trading and investing.

2018

Zhejiang Geely Holding Group Annual Sales Reach 2 Million Units

For the first time in its history, aggregate sales across ZGH’s three automotive subsidiary units – Geely Auto Group, Volvo Car Group and Geely New Energy Commercial Vehicle Group – broke 2 million units, rising 18.3% from the previous year to over 2.15 million units in 2018.

2019

Geely and Daimler Form Global Joint Venture to Develop smart

[03.2019] Daimler AG and Zhejiang Geely Holding Group announced the formation of a 50-50 globally focused joint venture to own, operate and further develop smart, the pioneer of small urban vehicles, as a leader in premium-electrified vehicles.

2019

Geely Auto Group Launch Geometry, Pure Electric Sub-brand

[04.2019] Geely Auto Group launch new independent pure electric sub-brand, Geometry and its first models Geometry A in Singapore. The brand aims to set a new global standard for pure electric vehicle.

2019

Geely Auto Group signed an agreement to become an official partner of the 2022 Asian Games in Hangzhou

[04.2019] Geely Auto Group signed an agreement with the Asian Games organizing committee to become an official partner of the 19th Asian Games held in Hangzhou in 2022. Geely will participate in the Asian Games under the slogan of “Enjoy E-mobility @ the Asian Games with Geely”

2019

Geely to Redefine the Connected Automotive Experience with Baidu

[07.2019] At the “2019 Baidu Create”, Eric Li, Chairman of Zhejiang Geely Holding Group (Geely Holding) and Robin Li, Founder, Chairman and CEO of Baidu, announced that Geely Holding and Baidu will strategically cooperate in the fields of intelligent connectivity, smart mobility, smart home, e-commerce and in other areas related to AI technology.

2019

Volocopter Announce First Closing of Series C Funding Round

[09.2019] Volocopter, the Urban Air Mobility pioneer, announced that it signed the first closing of its Series C funding round, which is being led by Zhejiang Geely Holding Group and Daimler AG with each party holding a 10% stake in the company. The new funds will be used towards bringing the VoloCity aircraft to commercial launch within the next three years and receiving commercial certification by the European Aviation Safety Authority (EASA) for their VoloCity aircraft.

2019

Geely and Volvo Intend to Merge Combustion Engine Operations

[10.2019] Zhejiang Geely Holding Group and its wholly owned subsidiary Volvo Car Group (Volvo) made plans to merge their existing combustion engine operations in order to establish a world leading business unit that will seek to develop next generation combustion engine and hybrid systems.

2019

Geely Technology Group and Daimler Mobility AG inaugurate ‘StarRides’ Premium Ride-Hailing Service

[12.2019] Geely Technology Group, a subsidiary of Zhejiang Geely Holding Group (Geely Holding) and Daimler Mobility AG unveiled the premium ride-hailing provider StarRides in China with inaugural services to begin in Hangzhou in December 2019.

2019

Lynk & Co Cyan Racing Team Win Team Championship at 2019 WTRC

[12.2019] At the end of the 2019 WTCR World Touring Car World Championship in Malaysia, the Lynk & Co Cyan Racing team won the team championship. The victory represents a new breakthrough for Chinese brands in the world’s highest level of motorsports and showcased the strength of Geely’s technology allowing it to create a miracle in their first entry in the WTCR.

2020

Mercedes-Benz and Geely Holding Formally Establish its Global Joint Venture “smart Automobile Co., Ltd.” for the smart Brand

[01.2020] Mercedes-Benz AG (Mercedes-Benz) and Zhejiang Geely Holding Group (Geely Holding), the German and Chinese automotive groups, announced that they formally established the global joint venture “smart Automobile Co., Ltd.” for the smart brand after receiving the regulatory approvals.

2020

Geely Holding Group and Li Shufu Charity Foundation Establish 200 Million RMB Fund for Coronavirus Epidemic Prevention and Control

[01.2020] Zhejiang Geely Holding Group (Geely Holding) announced that it will closely cooperate with the Li Shufu Charity Foundation to establish a special 200 million RMB* fund to support the prevention and control of the Coronavirus epidemic around the China that are experiencing coronavirus outbreaks.

2020

Geely Builds Presence in Satellite Industry with New Plant and Testing Centre

[03.2020] Geely Holding Group announced that it has begun construction of an intelligent satellite production and testing centre in Taizhou City. The new facility established under Geely Holding Group’s subsidiary, Geely Technology Group marks the first time a private enterprise has begun to produce satellites in China.

2020

Geely Holding Launches Open-Source Electric Vehicle Architecture

[09.2020] Zhejiang Geely Holding Group announced the launch of its Sustainable Experience Architecture (SEA), the world’s first open-source electric vehicle architecture, that promises to transform the availability of zero-emission cars and trucks in the world’s largest auto markets.

2020

Lynk & Co Zero Concept Unveiled ahead of Beijing Auto Show

[09.2020] Lynk & Co unveiled the Lynk & Co ZERO Concept, the first look at the future of the Lynk & Co brand as a leader in pure electric vehicles globally. It is based on Geely Holding’s Sustainable Experience Architecture (SEA), a pure electric architecture.

2020

Geely Holding Group Awarded with China Automotive Industry’s Highest Honour for Powertrain Technology

[11.2020] China’s Society of Automotive Engineers (SAE-China) awarded their highest honour, “China Automotive Industry Science and Technology Award” to Geely Holding Group for the development of their highly versatile, highly efficient, high-performance 1.5TD+7DCT powertrain system.

2020

Daimler AG, Geely Holding Group and its subsidiary brands to join forces on a highly efficient powertrain system specified for hybrid applications

[11.2020] Daimler AG and Geely Holding, the respective parent companies of Mercedes-Benz AG and Volvo Cars, launched plans to collaborate on developing highly efficient powertrain systems for next-generation hybrid vehicle applications.

2021

Volvo Cars and Geely Auto to Deepen Collaboration

[2.2021] Volvo Cars and Geely Auto have agreed on a wide-ranging collaboration that will maximise the strengths of the Swedish and Chinese automotive groups, delivering synergies in powertrains, sharing of electric vehicle architecture, joint procurement, autonomous drive technologies and aftersales. Powertrain operations to be combined in new company focused on next-generation hybrid systems and internal combustion engines