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Zhejiang Geely Holding Group

Zhejiang Geely Holding Group is split into six core divisions to maximize synergies and improve resource utilization: Geely Auto Group, Volvo Car Group, Geely Technology Group, Geely New Energy Commercial Vehicle GroupMitime Group, and Geely Talent Development Group.

Geely Auto Group

Geely Auto Group is made up of the following brands – Geely Auto, Geometry, Lynk & Co, PROTON, and Lotus.

Geely Auto is a Chinese auto brand founded 1997 as a subsidiary of Zhejiang Geely Holding Group. With the mission of “Making Refined Cars for Everyone,” the brand has grown tremendously, becoming the best-selling Chinese automotive brand globally. The brand has already developed a network of over 1,400 dealers across China as well as over 450 international sales and service points covering 40 countries.

Geometry is an independent pure electric sub-brand established in 2019 within Geely Auto Group. The brand is committed to launching a series of products including sedans, SUVs, and MPVs driven by pure electric drive. It utilizes the latest technologies within the Group in the fields of vehicle intelligence, connectivity, lightweight materials, and architectures. Geometry will have its own pure electric platforms and architectures, as well as exclusive distribution channels and marketing. With Geometry, a new era of pure electric vehicle development has arrived.

Lynk & Co is a globally focused automotive brand formed in 2016 as a joint venture between Geely Auto Group and Volvo Car Group to challenge the established automotive industry with an offering that meets the needs and requirements of a new generation of globally connected consumer.

PROTON is the national car brand of Malaysia. Established in the early 1980’s at the behest of the Malaysian government and later reverted to private ownership under DRB-HICOM, it quickly became a globally recognized brand with exposure in Europe, Southeast Asia, and Latin America. In 2017, Geely Holding Group acquired a 49.9% stake in the PROTON becoming the brand’s strategic partner.

Lotus Cars is an iconic British sports and racing car brand founded in 1952. Its founder, Colin Chapman believed lightness was key to the development of great sports car. Lotus Engineering, a subsidiary of Lotus Cars has helped developed some of the most iconic and famed cars around. Geely Holding Group acquired majority stake in the brand in 2017.

smart is a global joint venture company between Geely Holding and Mercedes-Benz AG to transform the smart brand into a high-end pure electric vehicle brand for the global market. The company was established on Jan 8, 2020 with its headquarters in Ningbo, China. Sales and marketing offices have been set up in China and Germany to jointly operate and promote the transformation of the brand worldwide.

The new generation of pure electric smart vehicles will be designed by Mercedes-Benz global design team. Geely’s global R&D network will be responsible for the engineering and development of the new models. The new smart will be produced in a brand new plant in China and is expected to launch and sell globally in 2022. smart’s future product lineup will expand into the fast growing compact vehicle market segment.

Volvo Car Group

Volvo Car Group is made up of two Swedish brands, Volvo Cars and Polestar.

Volvo is one of the most well-known and respected car brands in the world, the company aims to provide customers with the Freedom to Move in a personal, sustainable and safe way. Volvo Cars became part of Zhejiang Geely Holding Group on August 2nd 2010. In 2020, Volvo Cars sold a total of 661,713 units in about 100 countries. By the middle of this decade it aims for half of its global sales to be fully electric cars, and eventually to be a climate-neutral company by 2040.

Polestar was founded by Polestar Racing, now called Cyan Racing, to explore how the technology behind their multiple title-winning racing success could be applied to Volvo cars on all roads and conditions in everyday life. Volvo Car Group acquired Polestar from Polestar racing in 2015 and in 2017, Polestar became an independent brand focused on high-performance electrified cars. 

Polestar is jointly owned by Volvo Cars and Geely Holding Group with its own separate management and governance. It will enjoy the technical and engineering synergies of Volvo Cars and benefit from Volvo’s strong economies of scale. These synergies enable Polaris to design, develop, and mass produce high-performance electric vehicles under independent brands. 

Geely Technology Group

Geely Technology Group is a division made up of innovative brands invested in by Zhejiang Geely Holding Group including CAOCAO, Aerofugia, Qianjiang, Joma, Geespace and other investments.

The group acts as an incubator for young brands giving them access to Geely global resources.

CAOCAO is a new energy focused mobility services platform invested in by Zhejiang Geely Holding Group. Established in 2017, CAOCAO has already been put into operation in over 55 cities with a total of 50,167 new energy vehicles. The APP platform of CAOCAO has 41.83 million registered users and 1.1 million daily active users, and seen more than 2 million rides ordered daily. Through the use of new energy vehicles, the platform has reduced carbon emissions by over 300,000 tons and saved more than 150 million litres of fuel compared to the use of traditional taxi vehicles.

Qianjiang Motor is one of the largest producers of motorcycles in China and own several renowned brands including Italy’s Benelli. They are also known for their lithium battery technology developed for vehicle usage. The company was majority acquired by Zhejiang Geely Holding Group in 2016.

Starrides is a 50:50 joint venture between Daimler Mobility Services and Geely Technology Group headquartered in Hangzhou offering high-end mobility services in select cities in China. The vehicles used by the service will include but not limited to Mercedes Benz S-Class, E-Class, V-Class, Maybach sedans, and high-end pure electric models from Geely Holding Group.

Geespace is a Geely strategically invested innovative technology enterprise. Founded in 2018, Geespace is committed to becoming the world leading provider of satellites, related infrastructure products, and application solutions. The company aims to raise the level of the satellite industry chain and advance the commercialization of aerospace technologies.

Geespace provides highly competitive, secure, reliable customized solutions for satellite networks, satellite data application, and high-precision navigation positioning service. Through the application of innovative aerospace technologies, the company provide support for smart manufacturing, future mobility, big data computing, etc. Geespace creates value for its customers by forming transparent win-win cooperative partnerships and innovating the aerospace industry.

Geely New Energy Commercial Vehicle Group

Geely New Energy Commercial Vehicle Group (GCV) is a new energy commercial vehicle focused division with two core brands under it: The London Electric Vehicle Company (LEVC) and Yuan Cheng Auto.

London Electric Vehicle Company (LEVC) is an English brand with a history of more than 70 years in the production of commercial vehicles, it became a wholly-owned subsidiary of ZGH and placed under Geely Commercial Vehicle Group in 2013.

The brand boasts over 100 sales and after sales centres across 40 countries and regions. ZGH has invested over 300 million GBP in London Electric Vehicle Company in 2015 to develop an entirely new generation of zero emission capable taxi vehicle and a brand new production facility.

This new facility, based in Ansty in Coventry, UK, began production of a new generation of zero emission capable new taxi vehicle in late 2017. Except France, Germany, Norway, Netherlands, Sweden and other European countries, the all new TX is also sold in Malaysia and other overseas areas.

Farizon Auto was founded in 2016, focusing on the development of new energy commercial vehicles and has already launched several long range capable truck and bus solutions. The company is developing urban commercial vehicles based around the e-GAPF power systems, and long-ranged commercial vehicles powered by clean methanol fuel. Farizon Auto plans on offering a full range of new energy commercial vehicles including buses, light trucks, heavy trucks, and vans.

Mitime Group

Mitime Group was established in 2004 and is managed by Geely Holding Group.

The Group focuses on diversified investments and operations in the fields of motor speedparks, sports activities, and cultural tourism. There are more than 40 subsidiary enterprises collectively valued at over 10 billion RMB and employing over 3,000 employees under the Mitime Group. The group is divided into three main divisions, Mitime Speedparks, Mitime Sports, and Mitime Tourism.

A key supporter of motorsports culture in China and around the world, Mitime has been instrumental in the development of new modern motor speedparks.

Mitime Speedpark responsible for the investment and development of motor speedparks around the world. They have already constructed multiple race circuits in China and abroad, Current they operate tracks in Ningbo, Chengdu, and North America.

Mitime Sport is a key area of development for the Mitime Group. The group has organized many sporting events, provided high-end sport related support services, and promoted participation in sports. Their mission is to promote sports and healthy living to the public.

Mitime Sports includes Mitime Racing, Mitime Golf, Mitime Sailing, Mitime Endurance Sports, and other businesses.  They have organize the Ningbo International Marathon, China-ASEAN International Marathon, Dragon International Half-Marathon, China Iron Man, and Hangzhou Bay Bicycle Race.

Mitime Tourism is a key area of development for the Mitime Group in tandem with the group’s organization of sporting events.

Through Mitime tourism, the group has been able to create a sustainable year-long economic ecosystem supporting the many sporting events it has organized.

Geely Talent Development Group

Geely Talent Development Group takes on the educational spirit which Geely Chairman Li Shufu has advocated throughout his life. It’s mission is to “help people realize their inner value.” The Group is committed to serving the public welfare, cultivating and empowering talent, helping individuals achieve inner transecendance, and raising the status of educators in order to provide talents for sustainable economic and social development and lay a foundation for social progress.

Geely’s history of entrepreneurship is also a history of education. Before entering the automotive industry in 1997, Geely Holding Group first established a school to cultivate talents for the automotive industry. To date, Geely has established 9 higher education institutions including Geely University, Sanya University, Sanya Institute of Technology, Zhejiang Automobile Technical College, Hunan Geely Technical College, etc. Each year more than 10,000 student graduate from Geely schools. Over 150,000 talented individuals have already been educated through Geely schools.