Mingtai Investment Development Group (MiTime Group) was established in 2004 under Zhejiang Geely Holding Group focused on the investment and operational management of higher education, Sports, cultural tourism, and other businesses. The group is divided into three main sectors – Education, Sports, and Tourism.
MiTime Tourism is focused on development of cultural and experience based tourism. Leveraging the group’s extensive experience in motorsports, MiTime Tourism has invested in several projects based around motorsports such as an Off-Road Sport park, a Racing theme park, etc. With an emphasis on outdoor activities, the group has ventured into experience tourism with projects such as the Beijing Jiufeng Cross Country Sports Park, a scenic 6,000 acre park surrounded by mountains which lets visitors experience nature, go on cross-country sporting activities, and camp outdoors.