Geely Group saw another successful auto show this week as they inundated media and fans with news and new product reveals.
Drawing the most attention from spectators was the Zeekr, as both media and public crowded around the several 001 models that were on display. So far, the brand has moved at blistering speed with the announcement of the brand less than a month ago, and the launch of its first car just a week before the exhibition. The anticipation and excitement were evident as media and public queued to get a look at the car in its first public appearance.
Geely Auto’s stand was a CMA-fest, featuring the Xingyue, Preface (Xinrui) and previously unseen Xingyue L. GanJiaYue, the newly-appointed CEO, described the new vehicle, saying “All of our best tech will be used in the Xingyue L, without reservation. In this way, the user doesn’t need to pay more, but can still obtain a world-class vehicle that will exceed their expectations.” In line with Geely Auto’s usual product offerings, the Xingyue L offers exceptional value for money, boasting the industry’s latest tech and safety features at a highly competitive price. Next door, Geometry showcased its new extended range A, the A Pro.
Lynk & Co shared a teaser of its future 09 model. While the car itself wasn’t on show, a presentation explained “It offers premium proportions, high safety, durable design, superior performance, world-class craftsmanship, and premium functions.” The 09 will be released later this year with two hybrid powertrains, PHEV (plugin hybrid) and MHEV (mild hybrid). A sporty, bright orange ‘hot hatch’ edition of the 02 also featured, alongside the PHEV edition of the 05, completing an electrified product range.
Volvo had the XC40 Recharge front and centre of its stand, while located nearby were the newly-facelifted XC60 and one of the XC90s that it will provide to Didi for use with its self-driving platform. Håkan Samuelsson, Volvo Cars’ Chief Executive, spoke on the collaboration: “Combining DiDi’s expanding robotaxi programme with our safe cars creates a great match to build trust among consumers for autonomous ride-hailing.”
Polestar unveiled its golden halo car edition of the PS1 as the car comes to the end of production later this year. Polestar’s CEO, Thomas Ingenlath, took to the occasion to caution and remind the industry to remember the true meaning of EVs. “The more speculative the EV sector becomes, the deeper our responsibility is to make sure that we stay grounded in the actual business of making the cars that will revolutionise the industry,” he told his audience in Shanghai. The brand also revealed an expanded Polestar 2 range including single motor and extended range versions.
Generally, the Group was very pleased to see an abundance of pure electric and electrified vehicles covering its stands. Something, it believes is evidence of it carrying out its promise of a greener, more sustainable future.